All of this crypto stuff is too hard for the average user. There’s a wide-open opportunity to make creative (rather than speculative) participation easy and fun. MetaMask is too hard. Simply understanding what’s happening is too hard. If crypto is going to find another billion users, services — from wallets to storefronts — are going to need to radically rethink how they approach their users. The day a major browser maker (Google, Apple, Microsoft) integrates a crypto wallet is the day we'll believe that this particular future is inevitable.