Three cheers for Ben!
The title is a bit grabby, but who cares. The meat & potatoes here is excellent. I agree wholeheartedly with his analysis of the overall industry & political/civic landscape - the "steep trends." And the directional analysis is spot on.
I really like the bolded paragraph. It says it all!
Unfortunately, I don't know if 2018 is the year. Maybe 2021. That's when reallyread.it will eclipse fb and reddit in the deliver of digital news media. :P