As the internet grows more complex, we’re going to need people who can string things together across time and challenge the linear assumptions that have dominated online content creation for the last two decades.
We scroll, click, scroll click.
Social media sites have made information consumption a very linear process. We scroll down infinitely long pages that are (roughly) organized from newest to oldest.
On social media, time is the main ordering principle. Creating new content feels like throwing a leaf into a roaring river.